A candidate indicator set for a proposed SDG 18 on culture

Derived from the European Capital of Culture corpus · engine run v1-full (1252c32e-9e63-4644-aef6-a8f6685f0a4b) · promoted 2026-09-11. A cause for debate.

1. Corpus

167 bid books (intent) · 41 outcome documents = 32 evaluation reports + 9 monitoring reports. Excluded (no machine-readable text): Đakovo 2020 — Pre-selection; Prešov 2026 — Pre-selection; Nicosia 2017 — Pre-selection; Nicosia 2017 — Final selection; L'Aquila 2019 — Pre-selection; Plzeň (Pilsen) 2015.

58,775 measures found across 208 documents — every one a quoted span with its page, 51,786 verified verbatim against the source; clustered into 2,647 concepts, of which 152 were explicitly decided by a human reviewer.

2. Headline

Matched pair — for 14 cities holding both their own bid book and their own outcome document: 429 of 1478 promised indicator concepts (29%) are reported against by the same city's evaluation or monitoring. Corpus-wide: 27.3% of concepts promised in any bid book appear in any outcome document.

3. Selection rule

Score = 0.4·delivery (outcome docs/41) + 0.25·prevalence (bid books/167) + 0.15·data presence + 0.2·spread (countries/34); eligible if ≥3 outcome docs, ≥3 countries, ≥1 bid books and not excluded by review; at least 2 per Lab theme, then by score, to 15. Derived from the corpus, offered for debate.

4. The candidate set (15)

1. Event attendance

Theme: Social · Score: 87.3 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 / culture as a dimension of sustainable cities (indicative)

Prevalence (intent)141 of 167 bid books (84.4%)
Delivery evidence (outcome)34 of 41 evaluation + monitoring reports (82.9%); strict: 30 of 32 formal evaluations
Data presence1540 mentions carry a figure (86.8% of mentions)
Spread34 countries (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair10 of 12 paired cities that promised it reported against it (83.3%)

Verbatim examples

Source documents (175)

2. visitor numbers

Theme: Social · Score: 84.8 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 / culture as a dimension of sustainable cities (indicative)

Prevalence (intent)136 of 167 bid books (81.4%)
Delivery evidence (outcome)33 of 41 evaluation + monitoring reports (80.5%); strict: 29 of 32 formal evaluations
Data presence1299 mentions carry a figure (81.7% of mentions)
Spread34 countries (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair9 of 12 paired cities that promised it reported against it (75%)

Verbatim examples

Source documents (169)

3. budget allocation

Theme: Economic · Score: 80.8 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 safeguarding cultural heritage (11.4.1 expenditure on heritage) (indicative)

Prevalence (intent)146 of 167 bid books (87.4%)
Delivery evidence (outcome)25 of 41 evaluation + monitoring reports (61%); strict: 22 of 32 formal evaluations
Data presence1692 mentions carry a figure (97% of mentions)
Spread34 countries (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair7 of 9 paired cities that promised it reported against it (77.8%)

Verbatim examples

Source documents (171)

4. Funding — private sponsor

Theme: Economic · Score: 79.4 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 safeguarding cultural heritage (11.4.1 expenditure on heritage) (indicative)

Prevalence (intent)137 of 167 bid books (82%)
Delivery evidence (outcome)25 of 41 evaluation + monitoring reports (61%); strict: 21 of 32 formal evaluations
Data presence902 mentions carry a figure (96.8% of mentions)
Spread34 countries (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair5 of 11 paired cities that promised it reported against it (45.5%)

Verbatim examples

Source documents (162)

5. programme expenditure

Theme: Economic · Score: 77.3 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 safeguarding cultural heritage (11.4.1 expenditure on heritage) (indicative)

Prevalence (intent)134 of 167 bid books (80.2%)
Delivery evidence (outcome)23 of 41 evaluation + monitoring reports (56.1%); strict: 20 of 32 formal evaluations
Data presence1357 mentions carry a figure (98.6% of mentions)
Spread34 countries (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair5 of 10 paired cities that promised it reported against it (50%)

Verbatim examples

Source documents (157)

6. number of cultural events

Theme: Cultural Vibrancy · Score: 76.7 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 / culture as a dimension of sustainable cities (indicative)

Prevalence (intent)113 of 167 bid books (67.7%)
Delivery evidence (outcome)31 of 41 evaluation + monitoring reports (75.6%); strict: 28 of 32 formal evaluations
Data presence481 mentions carry a figure (63.8% of mentions)
Spread34 countries (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair7 of 9 paired cities that promised it reported against it (77.8%)

Verbatim examples

Source documents (144)

7. promotion and marketing expenditure

Theme: Economic · Score: 76.3 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 safeguarding cultural heritage (11.4.1 expenditure on heritage) (indicative)

Prevalence (intent)133 of 167 bid books (79.6%)
Delivery evidence (outcome)22 of 41 evaluation + monitoring reports (53.7%); strict: 20 of 32 formal evaluations
Data presence884 mentions carry a figure (99.3% of mentions)
Spread34 countries (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair3 of 9 paired cities that promised it reported against it (33.3%)

Verbatim examples

Source documents (155)

8. project budget

Theme: Economic · Score: 76.1 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 safeguarding cultural heritage (11.4.1 expenditure on heritage) (indicative)

Prevalence (intent)119 of 167 bid books (71.3%)
Delivery evidence (outcome)24 of 41 evaluation + monitoring reports (58.5%); strict: 20 of 32 formal evaluations
Data presence1393 mentions carry a figure (99.2% of mentions)
Spread34 countries (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair6 of 10 paired cities that promised it reported against it (60%)

Verbatim examples

Source documents (143)

9. number of projects

Theme: Cultural Vibrancy · Score: 73.7 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 / culture as a dimension of sustainable cities (indicative)

Prevalence (intent)88 of 167 bid books (52.7%)
Delivery evidence (outcome)29 of 41 evaluation + monitoring reports (70.7%); strict: 23 of 32 formal evaluations
Data presence388 mentions carry a figure (89.2% of mentions)
Spread32 countries (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair5 of 7 paired cities that promised it reported against it (71.4%)

Verbatim examples

Source documents (117)

10. sustained multi-sector partnership for cultural governance

Theme: Governance · Score: 69.4 · Indicative SDG links: SDG 17 — Partnerships for the goals · 17.16/17.17 multi-stakeholder partnerships (indicative); SDG 16 — Peace, justice and strong institutions · 16.7 inclusive, participatory decision-making (indicative)

Prevalence (intent)96 of 167 bid books (57.5%)
Delivery evidence (outcome)27 of 41 evaluation + monitoring reports (65.9%); strict: 25 of 32 formal evaluations
Data presence361 mentions carry a figure (66% of mentions)
Spread32 countries (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair6 of 7 paired cities that promised it reported against it (85.7%)

Verbatim examples

Source documents (123)

11. number of theatres

Theme: Infrastructure · Score: 66.4 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 safeguarding cultural heritage (11.4.1 expenditure on heritage) (indicative)

Prevalence (intent)88 of 167 bid books (52.7%)
Delivery evidence (outcome)20 of 41 evaluation + monitoring reports (48.8%); strict: 17 of 32 formal evaluations
Data presence299 mentions carry a figure (95.5% of mentions)
Spread33 countries (Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair4 of 9 paired cities that promised it reported against it (44.4%)

Verbatim examples

Source documents (108)

12. media coverage

Theme: Image and Perceptions · Score: 63.9 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 / culture as a dimension of sustainable cities (indicative)

Prevalence (intent)49 of 167 bid books (29.3%)
Delivery evidence (outcome)27 of 41 evaluation + monitoring reports (65.9%); strict: 25 of 32 formal evaluations
Data presence189 mentions carry a figure (75.9% of mentions)
Spread32 countries (Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, Netherlands, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair3 of 3 paired cities that promised it reported against it (100%)

Verbatim examples

Source documents (76)

13. cultural infrastructure investment costs

Theme: Infrastructure · Score: 60.8 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 safeguarding cultural heritage (11.4.1 expenditure on heritage) (indicative)

Prevalence (intent)85 of 167 bid books (50.9%)
Delivery evidence (outcome)19 of 41 evaluation + monitoring reports (46.3%); strict: 18 of 32 formal evaluations
Data presence186 mentions carry a figure (79.5% of mentions)
Spread30 countries (Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pair2 of 6 paired cities that promised it reported against it (33.3%)

Verbatim examples

Source documents (104)

14. number of city partners

Theme: Governance · Score: 58.8 · Indicative SDG links: SDG 17 — Partnerships for the goals · 17.16/17.17 multi-stakeholder partnerships (indicative); SDG 11 — Sustainable cities and communities · 11.4 safeguarding cultural heritage (11.4.1 expenditure on heritage) (indicative)

Prevalence (intent)70 of 167 bid books (41.9%)
Delivery evidence (outcome)19 of 41 evaluation + monitoring reports (46.3%); strict: 19 of 32 formal evaluations
Data presence133 mentions carry a figure (76.9% of mentions)
Spread31 countries (Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Malta, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Türkiye); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Post-title evaluation
Matched pair5 of 8 paired cities that promised it reported against it (62.5%)

Verbatim examples

Source documents (89)

15. resident awareness of ecoc

Theme: Image and Perceptions · Score: 56.5 · Indicative SDG links: SDG 11 — Sustainable cities and communities · 11.4 / culture as a dimension of sustainable cities (indicative)

Prevalence (intent)32 of 167 bid books (19.2%)
Delivery evidence (outcome)24 of 41 evaluation + monitoring reports (58.5%); strict: 23 of 32 formal evaluations
Data presence158 mentions carry a figure (79% of mentions)
Spread28 countries (Austria, Belgium, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Türkiye, United Kingdom); lifecycle stages: Active title-holder; Candidate / unsuccessful bid; Designated (title not yet held); Legacy (former title-holder); Monitoring (title in progress); Post-title evaluation
Matched pairno paired city promised it

Verbatim examples

Source documents (56)

5. Cross-check against the Lab's 26 priority indicators

CodeThemeLab indicatorCorpus verdictBest-matching concept (bid books / outcome docs)
1.1EconomicCultural Budget - TotalSTRONGbudget allocation — 146 bid books / 25 outcome docs
1.2EconomicCultural Budget - AdministrationPRESENTwages, overheads and administration expenditure — 115 bid books / 14 outcome docs
1.3EconomicCultural Budget - MarketingSTRONGpromotion and marketing expenditure — 133 bid books / 22 outcome docs
1.4EconomicCultural Budget - Cultural ProgrammingSTRONGprogramme expenditure — 134 bid books / 23 outcome docs
1.5EconomicCultural Budget - CapitalSTRONGcultural infrastructure budget spending — 91 bid books / 26 outcome docs
1.6EconomicCultural Budget - EvaluationPRESENTevaluation budget allocation — 61 bid books / 10 outcome docs
1.7EconomicValue of investment into culture - Local governmentSTRONGcity funding — 92 bid books / 23 outcome docs
1.8EconomicValue of investment into culture - Regional governmentPRESENTregion funding — 54 bid books / 6 outcome docs
1.9EconomicValue of investment into culture - National GovernmentSTRONGnational government funding — 127 bid books / 16 outcome docs
1.10EconomicValue of investment into culture - EUSTRONGevents with eu co-funding — 60 bid books / 20 outcome docs
1.11EconomicValue of investment into culture - Private sectorSTRONGFunding — private sponsor — 137 bid books / 25 outcome docs
1.12EconomicValue of investment into culture - Revenue GeneratedPRESENTmerchandise sales — 17 bid books / 13 outcome docs
1.13EconomicTotal funding (€) to Cultural & Creative Industries in citySTRONGworkplace units in dcms creative industries — 83 bid books / 18 outcome docs
1.14EconomicFunding for cultural sector per capitaABSENT—
2.1SocialAverage participant satisfaction levelsSTRONGsatisfaction levels — 16 bid books / 21 outcome docs
2.2SocialNumber of social media followersSTRONGtwitter followers — 40 bid books / 18 outcome docs
2.3SocialNumber of attendeesSTRONGEvent attendance — 141 bid books / 34 outcome docs
2.4SocialNumber of participantsSTRONGevent attendance/participation count — 62 bid books / 28 outcome docs
3.1GovernanceBudget Spent on specific cultural intervention (ECoC / other) - Administration / Marketing / Programming / Capital / Evaluation / TotalSTRONGprogramme expenditure — 134 bid books / 23 outcome docs
3.2GovernanceHours dedicated to the evaluation and monitoring of our cultural programmeABSENT—
4.1InfrastructureValue of investment in cultural infrastructure and facilities (€)STRONGcultural infrastructure budget spending — 91 bid books / 26 outcome docs
5.1Cultural VibrancyNumber of businesses working in the cultural sectorPRESENTnumber of enterprises — 13 bid books / 5 outcome docs
5.2Cultural VibrancyNumber of activities - cultural projects / cultural programmesSTRONGnumber of cultural events — 113 bid books / 31 outcome docs
5.3Cultural VibrancyNumber of cultural actorsSTRONGnumber of artists — 78 bid books / 19 outcome docs
6.1Image and PerceptionsPercentage of attendees who rated artistic content as high or very high - qualityABSENT—
6.2Image and PerceptionsPercentage of positive media coverageSTRONGmedia coverage — 49 bid books / 27 outcome docs

strong = best match reported against by ≥15 of 41 outcome documents; present = matched below that bar; thin = only weak clusters match; absent = no matching concept. Divergence is a finding, not a failure.

6. How this was made — in plain English

What we asked

Should there be an 18th Sustainable Development Goal, for culture? Honestly, we don't know. But if there were one, it would need indicators — things you can actually measure. So we asked a simpler, answerable question: what do European Capitals of Culture already promise to measure, and what do their evaluations actually measure?

What we read

167 bid books with readable text — the documents cities write when they apply for the title, full of promises — and 41 evaluation and monitoring reports — the documents written afterwards, about what actually happened. All of them are public. 6 further documents were left out because they were scanned images or had lost their text; we name them.

What the AI did

It read every page and copied out, word for word, every sentence where a city named something it would measure or an evaluator reported a result — 58,775 of them. For each one it recorded which city, which year, which document, and whether an actual number was attached or just an intention. We checked its work: on a random sample of 500, it had copied the original wording correctly 90 times out of 100; the rest were paraphrases, which we flag and never use as quotes.

What it did not do

It did not judge, rank, or recommend. It did not decide what counts as a cultural indicator. It grouped similar sentences together — "visitor numbers" with "audience figures" — and then stopped. A human expert reviewed those groupings, merging, splitting and discarding, before anything was counted.

How the numbers work

For each indicator we count three things: how many of the 167 bid books mention it (a promise), how many of the 41 evaluations report on it (a result), and how many mentions come with real data. The indicators shown here are chosen by a written rule that favours indicators cities actually evaluate over ones they merely promise, and insists on a spread across themes and countries. Change the rule and the list changes — we show the rule so you can argue with it.

The one finding we'd stand behind

For the 14 cities where we hold both their bid book and their own evaluation, roughly one in three of the measures they promised (29%) was ever reported against. Every number on this page can be traced back to the document it came from. Click any of them and read the original.

What this is not

It is not a verdict on any city. It is not a proposal for what an 18th goal should say. It is a starting point, derived from the record — a cause for debate.

7. Caveats